In an era when every-day baseball statistics now are WHIP, WAR and OBP, it probably shouldn’t come as a surprise that measuring success for the cruise industry now includes statistics from Facebook, Twitter and Instagram. For example: Norwegian is publicizing the fact that in one 20-day period on the Escape, its customers logged 576,896 Facebook… Continue reading Cruise Advertising From Customers
Tag: Internet cost on ships
Evolution Of Free WiFi On Ships
In the hotel industry, it started — at least for us — with Best Western. Free WiFi. In those days, it was a bonus because most hotels were charging up to $20 a night for checking your email. The next phase was free WiFi in the lobby and, today, most hotels offer some kind of… Continue reading Evolution Of Free WiFi On Ships
Why Upscale Cruise Deals Are Rare
You may have noticed in our Daily Deals — five days a week, 52 weeks a year — that bargains on "upper premium" cruise lines appear only rarely. There’s a reason for that: The “deals” are often…well, confusing. An example is one we just received from Oceania. What caught our eyes was Free 3-night Winelands… Continue reading Why Upscale Cruise Deals Are Rare
Free WiFi Crystal's Tip Of The Iceberg
Remember where you heard this first: Keep watching for free Internet on cruise ships. The industry took another step in that direction this week when Crystal Cruises, near the top end of the luxury spectrum, threw WiFi into its all-inclusive packaging. Right now, it's for Crystal's First Society members (repeat cruisers) and it's possible because… Continue reading Free WiFi Crystal's Tip Of The Iceberg
Internet Issue Bound To Change
Remember when… Every time you checked into a hotel and asked about getting on the Internet, the hotel was happy to provide you with an ethernet cable to connect, for a price? Remember when… WiFi was available at airports, at a cost that bordered on the ridiculous? Today, almost every hotel provides free WiFi, if… Continue reading Internet Issue Bound To Change