Eighth Cruise Wonder, Anyone?

A writer for Conde Nast Traveler, Ondine Cohane, has produced the “Seven Cruise Wonders of the World.” It’s a clever idea and, like all such lists, highly subjective. Picking up on it, Princess Cruises now has a contest for cruisers to add No. 8. The top prize is to sail away to one of the… Continue reading Eighth Cruise Wonder, Anyone?

A Lifetime Of Carnival Cruises

So what are the chances of entering a contest and winning the grand prize, a cruise every year for the rest of your life? Evidently, 1 in 115,000. That’s how many people entered a Carnival contest called the “World’s Leading Cruise Lines Marketing Challenge.” Consumers (who were cruisers, obviously) gave Carnival input on new TV advertising concepts.… Continue reading A Lifetime Of Carnival Cruises

The Changing World Of Godmothers

Remember when being the godmother of a cruise ship was an honor reserved for celebrities, royalty or others who were already enjoying some measure of fame? Times have changed. Today is a “reality world.” Acknowledging that, and in partnership with Travel Weekly, Royal Caribbean is going to have what might be called the cruise world’s… Continue reading The Changing World Of Godmothers

New Norwegian ships 'Escape' and 'Bliss' results of 100,000 votes in five countries

As the number of cruise ships in the world grows, naming them becomes an issue. Every cruise line wants to come up with something unique, catchy and consistent with the brand it is trying to establish. Is any cruise line doing a better job of that than Norwegian, which yesterday announced its next two ships… Continue reading New Norwegian ships 'Escape' and 'Bliss' results of 100,000 votes in five countries

Fun Ships Want Family of Brits

Our research department came across a humorous item involving Carnival and Brits. The cruise line was looking for Britain's "funniest" family to sample its ships and on-board experiences, and report back. It seems that British families have a misconception about the industry's "Fun Ships" as Carnival likes to call its fleet. The cruise line wants… Continue reading Fun Ships Want Family of Brits