Norovirus vaccine results looking good: More clinical trials before it's available

Rightly or not, norovirus is known as the "cruise ship virus" because almost every time it surfaces in a public way, it's on a cruise ship. It also happens wherever large numbers of people gather, particularly in fairly confined spaces, and you need no other proof that it is not confined to ships than this… Continue reading Norovirus vaccine results looking good: More clinical trials before it's available

Carnival 'knows' how difficult it can be to find a good PR vehicle…unless it's a nose

The nose. We sniff with it. Sometimes we blow it, or pick it, stick it in other people's business. The nose can make the difference in a horse race or in the career of a celebrity, aka Jimmy Durante, Bob Hope or Michael Jackson. The most famous one of all may belong to a mystical… Continue reading Carnival 'knows' how difficult it can be to find a good PR vehicle…unless it's a nose

New Norwegian ships 'Escape' and 'Bliss' results of 100,000 votes in five countries

As the number of cruise ships in the world grows, naming them becomes an issue. Every cruise line wants to come up with something unique, catchy and consistent with the brand it is trying to establish. Is any cruise line doing a better job of that than Norwegian, which yesterday announced its next two ships… Continue reading New Norwegian ships 'Escape' and 'Bliss' results of 100,000 votes in five countries

Norwegian Mirrors its Ships of a City with Getaway, Miami and Latino Influence

  When Norwegian's Getaway makes its grand entrance — Norwegian ships always do — come January in Miami, it will mirror its sister Breakaway in many ways…starting with philosophy. Breakaway is New York's ship and Getaway is Miami's ship and because they're from the same generation of the family, the features will be legendary. So… Continue reading Norwegian Mirrors its Ships of a City with Getaway, Miami and Latino Influence

Travel Agents Find Carnival Customer Reading Preferences a Little Offline

Just when you think everything is going digital, it's not. Just when you think people who cruise can find everything they need to know online, they can't. Just when you think the travel agents who sell cruises are happy simply to send their customers to "www…" they aren't. Agents have told Carnival they want a… Continue reading Travel Agents Find Carnival Customer Reading Preferences a Little Offline