The Impact of Frozen and Friends

Frozen cruises. Now there’s an oxymoron. With the exception of adventurous expeditions to the Poles, cruises are generally for warm-weather people. Lie on the Disney ship-Frozendeck, swim in the pool, sit in the moonlight on the balcony. None of these things works on a “frozen cruise.”

Unless it’s Disney.

Everybody knows Frozen, the movie…while we did hear a movie critic claim she had never heard “Do You Want To Build A Snowman?” Perhaps she doesn’t get out much. So okay, almost everybody has heard of Frozen…the movie, the music, the characters. To the surprise of no one, Frozen characters are going on Disney ships.

Anna and ElsaNo  dates yet, but one Florida travel agency is reporting that Princess Anna and Queen Elsa will be making appearances on three of Disney’s four ships: the Magic, the Wonder and the Fantasy. It will be on cruises to the Caribbean and — here’s another shocker — Alaska.

Disney, meanwhile, is reporting that for the first time it will be cruising to Scotland, Iceland and Norway, the animated “country” that was the movie’s set…and the impact Frozen Norwayon the real Norway has been nothing short of astounding. Disney is implementing guided tours called “A Full Frozen Package” that include fjord visits, trout fishing and a visit to Bergen. Since the movie’s release, traffic to the VisitNorway website has tripled, traffic is up 52 per cent on Norwegian Air Shuttle, searches for Norwegian flights are up 153 per cent and hotel bookings are up 37 per cent.

Frozenmania is widespread. We know people who like everything Frozen.

In a manner of speaking, that is.

Today at portsandbows.com: Copenhagen’s copious attractions

Carnival Splendor
7 nights
September 13, 2014
New York (return): Boston, Portland, Saint John, Halifax
Inside: $409
Cost per day: $58
www.carnival.com

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