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Princess Cruising With Cat Greenleaf

Maybe we’ve been living under a rock, but we’d never heard of Cat Greenleaf. Or maybe it’s because in the morning our TV station of choice is CNN, not NBC. Or maybe it’s just because we don’t live in New York, or go to the Emmys.

So finding out something about Cat Greenleaf was…interesting.

Our motivation was that Princess Cruises is sharing — with anybody who cares to watch — a series of videos with the host of Talk Stoop, an Emmy Award-winning interview show with more than 12 million viewers, or more than live in New York City, her home. The videos are about the first cruise for her family: husband Mike, two small boys and mother-in-law (aka, babysitter).

There are 20 of them — don’t be intimidated, they’re short — and they’re well-done, because Princess always seems to do things well…or even better. They highlight all the good things about what first-time cruisers (and sometimes long-time cruisers) experience Cat Greenleaf-2in booking, sailing, enjoying and leaving a ship. It’s not clear which Princess ship this television celebrity was on, but it was the Regal Princess, which carries “5,000 people” — 3,500 plus crew.

That Princess came up with the idea is impressive. 

This is a multi-racial, two-parents-who-work family with a career-driven life that’s too busy to escape on a week-long cruise. Or has been. Sound familiar? There are many such families these days, so Princess is tapping into a large segment of what is already a large segment — first-time cruisers. We can assume, because this was a promotion for the cruise line, that this busy family didn’t pay for the cruise and that, in return, Princess got exactly what it wants the rest of us to see.

For people who have cruised a lot, a couple of things were intriguing. Who knew that a ship like this has 300 routers positioned in all corners to accommodate Wi-Fi? Did Cat Greenleaf really hurt her foot, necessitating a trip to the ship’s doctor and an opportunity to talk about the “hospitals” at sea? And how did she manage to wander through the kitchen without wearing one of those antiseptic white coats the rest of us have worn on kitchen visits?

But the concept is clever, to say the least, and Princess did a service not just for its brand but for the entire industry with this first-person, one-person videos to let the rest of the world in on why cruising is the vacation choice of millions. Plus, it’s good for Cat Greenleaf far beyond a happy cruise experience, because now she has more people who know of her and Talk Stoop.

At least two.

In the news…

• Anthem of the Seas makes Martinique port call amid joy, sorrow, silence
• Celebrity Exclipse to return to Southampton for seventh straight summer
• Top-selling romance book authors on Princess Valentine's Day cruise

Today at portsandbows.com: Carnival and craft beer


Celebrity Equinox
14 nights
April 15, 2016
Fort Lauderdale (return): Ponta Delgada, Lisbon, Seville, Malaga, Alicante, Barcelona
Inside: $899
Cost per day: $64
www.celebritycruises.com

Celebrities With Cruise Appeal, Too

Kathie Lee Gifford Photo courtesy of Carnival Cruise Lines/Ray Stubblebine

If you think society at large is tiring of celebrities who fail to live up to the lofty standards placed upon them by…well, society, think again.

Celebrity sells. Still. 

That’s why Carnival is partnering with Kathie Lee Gifford, known to her millions of TV fans simply as Kathie Lee. She has a winery, or at least some wines, as do a growing number of movie stars, TV stars and sports stars. Her partnership with Carnival isn’t news, but her latest wine is.

GIFFT Pinot Noir Rose.

Kathie Lee’s wines — the red blend and chardonnay are already being poured on all Carnival ships — are from Monterey County in California. If the idea wasn’t working, and if the wine wasn’t good, there’d have been no Pinot Noir Rose uncorked yesterday in Miami, an event she toasted (above) with Candeloro Donato, captain of the Splendor.

Celebrity sells. Still.

That’s why Princess is partnering with another TV personality, chef Curtis Stone. His presence will also be felt on the entire fleet, which for Princess means 18 ships. His Curtis Stonebusiness is food, naturally, so he has TV shows (All-Star Academy and Beach Eats), restaurants (Maude, in Beverly Hills), not to mention how-to books.

On the Princess ships, his “Crafted by Curtis” menus will be savored in the main dining rooms and perhaps more elaborately by passengers who sign up for the Chef’s Table or visit the new specialty restaurant, his first at sea. The fun with his food starts on the Golden Princess in a couple of months, and fleet-wide by the end of the year.

All of it to appeal to the public’s appetite for celebrities.

In the news…

• Carnival, Justice Department settle over disabilities investigation
• AIDA Cruises achieves environmental protection milestones
• Steel cut at shipyard for new Silversea ship the Silver Muse

Today at portsandbows.com: French billionaire buying into cruising?

Holland America Nieuw Amsterdam
7 nights
December 13, 2015
Fort Lauderdale (return): Half Moon Cay, George Town, Cozumel, Key West
Inside: $615
Cost per day: $87
www.hollandamerica.com

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