Breakaway's Inaugural Not SRO

 

Tomorrow, the Norwegian Breakaway embarks on a pre-inaugural cruise. That's a cruise for travel agents and media, to give them a change to preview the new ship.

On Sunday, it's the inaugural cruise. The first time the general public has a chance to sail on the ship. The breaking of the Breakaway's maiden, as it were. An opportunity to say you were on the first cruise out of New York, its permanent home.

Sold out, right?

Wrong.

At the end of the business day yesterday in New York, you could still buy a place on Sunday's inaugural 7-day cruise to Bermuda and back, for $999. Or you can stay in an ocean-view room for $1,029…or a balcony stateroom for $1,449. In fact, there seems to be no shortage of opportunities to book passage on a cruise that leaves in three days. Only suites are sold out.

All of this comes from Norwegian's website, so it raises a few questions.

Did Norwegian price its inaugural sailing on the Breakaway too high? 

A 7-night Bermuda cruise on the Celebrity Summit from Cape Liberty, also on Sunday, starts at $549 and for $999 (the starting price on Breakaway) you can book a Concierge Class balcony with a handful of extras.

Is there less of a buzz about the new ship than anticipated?

The Breakaway christening ceremony was in New York yesterday morning. CruiseCritic was there, USA Today was there, Associated Press was there…not to mention The Rockettes, Geoffrey Zakarian, Mayor Bloomberg and even Cardinal Timothy Dolan, to bless the ship.

But in New York?

The only story on the Times' website about the Breakaway is more than three months old. A search of the New York Post website for "Norwegian Breakaway" returned 0 results. At the Daily News…a Breakaway announcement from 2011.

Today's papers/newspaper websites may have mentions of yesterday's christening ceremony. None of that, however, is likely to put heads in beds by Sunday.


Holland America Ryndam
15 nights
November 2, 2013
Barcelona, Malaga, Cadiz, Lisbon, Half Moon Cay, Tampa
Inside: $899
Cost per day: $59
www.hollandamerica.com

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